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Models of an individual decision-making process related to ethical issues in business: The risk of framing effects

机译:与业务中的道德问题相关的个人决策过程的模型:框架效应的风险

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摘要

The theoretical paper at hand reviews 16 most often cited descriptive models of a manager's individual decision-making process related to ethical issues in business in general, international business and marketing fields in particular. The paper has a goal to point out the need to rephrase the dependent variable in the models in neutral terms to avoid framing effects in the three subject areas, as well as to rename the models accordingly. Copyright © 2009, Inderscience Publishers.
机译:手头的理论文章回顾了16种最常引用的描述性模型,这些模型描述了与一般商业,尤其是国际商业和市场营销领域的道德问题相关的经理个人决策过程。本文的目的是指出有必要以中性的方式重新表述模型中的因变量,以避免在三个主题领域中产生框架效应,并相应地重命名模型。版权所有©2009,Inderscience Publishers。

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